Kaitlin Mackie

Product Marketing • Brand Marketing • Visual Identity Systems • Social Media • Go-To-Market

Services

Create, audit, or revise sales decks to include clear positioning, buyer-friendly narrative, and talk tracks.
Polish and refine your Squarespace, Webflow, or Wordpress site to improve brand consistency and elevate your look and feel.
Identify objectives, audience, offer, channels, and creative angle so your team knows what to do and why. Good for teams delivering assets but not impact.
ICPs, personas, competitive analysis, positioning workshops, and messaging frameworks. Good for early-stage startups or teams moving from scrappy to solid.
From concept to launch, I handle planning, design, development, and testing for a smooth user experience.
Creative leadership on a part-time basis, helping businesses elevate their visual branding and ensure cohesive and strategic design work.